FEATURE STORY Our feature story product highlights an attorney’s abilities. With a professional writer, a professional photo shoot and the innovative design work of Target Market Media Publishing, LLC, each attorney is given a strong marketing tool. Since each issue is mailed directly to private practice attorneys in the market, every feature is put in the hands of potential referral sources. With the advent of our digital rights package, attorneys can use their feature story in various formats. They can place the feature and their “award” on their website, email it to potential and current clients and turn it into a brochure. The possibilities are endless! EDUCATION-BASED MARKETING OPPORTUNITY Our education-based marketing opportunity gives attorneys and industry experts an exclusive column on their practice area. As the only contributing editor for a particular field, Attorney at Law Magazine is branding them as the go-to expert on their field. Since many attorneys gain clients through referrals, this is a great opportunity for the contributing editors. Additionally, the client is given the full digital rights to their designed articles; they can place them on their website and share them on social media. They can add their new title to their LinkedIn Profile and CV and send out the digital magazine to clients and associates. With this opportunity, attorneys and industry experts can target new business directly. VIDEO INTERVIEW Our feature story video interview package takes stereotypical legal commercials and brings them into the 21st Century. With this sophisticated video, attorneys can increase their search engine optimization and Google ranking. Not only does this product make attorneys more visible online, it converts viewers into clients. This video is produced by a professional videographer and conducted like an interview with the magazine. Give your attorneys the chance to talk about their talents without the sales pitch. INTERACTIVE DIGITAL FEATURE STORY Technology is an unstoppable force, which Attorney at Law Magazine has embraced. The same tool we use to produce our digital edition has been harnessed to create an interactive, animated marketing piece that brings our clients’ websites to life. While a PDF of a designed feature story is a great third-party endorsement, we have gone one step further. With this product we offer clients upgrades like video, voiceover, customized digital advertising, slideshows and much more. WHAT TARGET MARKET MEDIA PUBLISHING, LLC PROVIDES FRANCHISEES... FOR THE CREATION & CIRCULATION OF YOUR MAGAZINE: • The production & design of your magazine • A 4-color glossy print edition of your magazine • An interactive digital edition of your magazine • A CASS-certified mail list for your market • A professionally designed email template for the digital distribution of your magazine THE TOOLS TO MANAGE YOUR COMPANY: • QuickBooks company files • A comprehensive magazine management software system that combines sales, production and billing into one system EDITORIAL MATERIAL & A VIRTUAL PRESENCE • A growing library of national editorial articles • A growing library of stock photography & images • A staff of editors & proofreaders • An official webpage for your local edition of Attorney at Law Magazine TRAINING, SUPPORT & MARKETING: • 5-day comprehensive training class • Franchise Manual • On-going conference calls & support from our Market Development Manager and other staff • Customized media kit material • Attorney at Law Magazine®designed folders • Customized contracts • All editorial, photographer, model and videographer release forms • Design of your Attorney at Law Magazine® business card • Samples of other edition's magazines to use for marketing purposes • Customized house ads • Marketing brochures and flyers • Access to the Attorney at Law Magazine®Online Business Center • Access to the Attorney at Law Magazine® File Sharing System • Access to a catalogue of marketing, sales and proposal letters • A press pass to help gain access to networking events
Published by Target Market Media . View All Articles.